Training Course: Marketing Strategy & Planning

Description

PROGRAM TITLE
Marketing Strategy & Planning

DURATION
2 days

DATES
CLICK HERE

VENUE
Jakarta, Yogyakarta, Surabaya

PROGRAM OBJECTIVES
To equip participants with the necessary knowledge and skills to craft effective Marketing strategies & plans that fit relevant internal and external environments.

PROGRAM CONTENT

• Concept strategy & planning
• Marketing strategic and operational goals & objectives setting
• Marketing related internal and external situation analysis
• Pinpointing Key Success Factors
• Conducting SWOT analysis
• Marketing strategies
• Marketing operational plans & programs
• Strategy implementation framework
• Marketing performance measurement, monitoring & control systems

LEARNING METHODOLOGY
A proper mix of lectures, Q&A, sharing, discussions, exercises, cases and activities.

RECOMMENDED PARTICIPANTS

• Directors / General Manager
• Marketing Managers / Product Managers / Brand
• Managers / Sales Managers
• Senior Marketing Officers
• Corporate Planners

COURSE FEE

• Rp 5.000.000,- per person
• Excluding 10 % VAT
• Including a certificate, refreshments, lunch, stationery and writing instruments

REGISTRATION
Trimitra Consultants – Ms. Dwi Lia Indriani
Phone: +6221 7452275, 451948
Fax: +6221 7452049
Mobile: +62821 2651 2591
Email: marketing@trimitra.com
Website: www.trimitra.com | www.trimitra.net
Online registration: http://www.trimitra.net/marketing-strategy-planning/